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Logo Design & Branding

When you entrust your logo & branding to a designer you are asking them to understand your business; capture what you are about; project the image you want to create.

All design agencies create logos and branding. So what makes one designer stand out from another and how do you choose who you should work with?

First and foremost, you need to feel comfortable with your designer from the outset as well as confident in their creative skills.

At Adventure, our relaxed, friendly and experienced approach means that we will take the time to listen to you to achieve the logo and brand you are looking for.

Our Branding Considerations

Purpose

What do you do?

Audience

Who are you speaking to?

Industry

What do we need to know?

Competitors

Who is your competition?

Values

What is important to you?

Scalability

How will it transfer?

Meaning

How does it relate to you?

Typography

Is the font appropriate?

Our Branding process

  • Our first step is to get to know you and your business and what you would like to achieve.
  • Following our initial discussions, we send you a full proposal containing your requirements, our recommendations and clear costs.
  • If you would like to work with us, we meet again, if necessary, or we start working on some initial concepts.
  • From here, we will work with you to tweak or amend the designs until we find your logo.

Sometimes we achieve your vision straight away. Other times there is more to and fro collaboration. Either way, we make sure we always acheive the logo you were aspiring to.

 

We appreciate each client is unique and our approach is always tailored to a clients needs.

 

We follow a similar process for new logos,  refreshes and rebrands.

Penny Kay Adventure Graphics

Rolling out your brand

Once your logo is agreed we can begin the exciting process of applying your brand to every other aspects of your business.

At Adventure, we can help you achieve a consistent and impressive brand across all media, including:

  • Letterheads
  • Business Cards
  • Appointment Cards
  • Pocket folders
  • Presentations
  • Point of sale
  • Vehicle Graphics
  • Signage
  • Exhibition & Banner Design
  • Social Media collateral
  • Web Design
  • Marketing

We completely understand that this list maybe endless but that the budget is not. 

That’s why we create a branding strategy that will prioritise and allow you to complete your branding journey as and when you are ready.

Branding guidelines

It’s crucial that your new logo works on and off screen, as signage, part of your email sign off, your letterhead and your social media channels.

 

Our brand guidelines include:

 

  • Different versions of your logo
  • Colour palette
  • Typography
  • Design options, eg watermarks
  • Icons and social media uses

Brand guidelines are effectively a set of rules that you can pass on to anyone responsible for marketing your business. This way everyone who uses your brand should be doing so consistently.

 

Brand guidelines are included in our logo design or rebrand.

Astrosport Brand Guidelines

Would you like to talk to us about your logo or your rebrand?

Contact us today and start your new adventure.

We can also help with your website and print

Web Design

Reinforce your brand with a tailored, unique website that works for you.

Print Services

Take a look at how you can promote your brand effectively.

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